Søstrene Grene expands further into Yorkshire with new Harrogate store

This Spring, popular Danish homewares brand, Søstrene Grene, is opening in Harrogate. Known for its distinctive Scandinavian design, the brand offers a wide range of stylish, affordable home décor, furniture, and lifestyle products. The new store will bring the brand’s signature hygge shopping experience to the charming market town, adding a fresh destination to the local high street.

Following successful openings in Leeds, York, and Wakefield, Søstrene Grene continues to strengthen its presence in Yorkshire with the new Harrogate store. Shoppers can expect to discover a thoughtfully curated selection of homewares, kitchen essentials, gifts, seasonal décor, and craft items, all designed to create a welcoming and cosy atmosphere.

Søstrene Grene has quickly become a favourite among UK shoppers for its blend of affordable design and high-quality products. The Harrogate store will embrace the brand’s signature ‘Retail of the Senses’ concept, creating an immersive shopping experience with soft lighting, classical music, and a distinctive labyrinth-style layout. Designed to encourage relaxation and discovery, the store invites customers to slow down, explore, and engage with each moment of their visit.

Mikkel Grene, CEO and Co-owner of Søstrene Grene, comments: “We’re really excited to open in Harrogate, a town known for its unique charm. This new store is an important part of our ongoing expansion in Yorkshire, and we’re looking forward to introducing our distinctive homewares to even more customers in the region.”

Now with over 300 stores in 17 countries, Søstrene Grene is rapidly growing its presence in the UK, with ambitious plans to open 100 stores across the UK by 2027.

UK Joint Venture Partner, Jonathan Cooper, who runs Søstrene Grene stores across the North of England, is also looking forward to his next opening.

Jonathan comments: “Harrogate is a town full of character, and its strong sense of community makes it a perfect fit for Søstrene Grene. After the excitement of our Leeds opening earlier this year, we’re proud to continue our journey into Yorkshire with the new Harrogate store. This expansion is part of a broader plan to bring Søstrene Grene to even more communities across the North, and we’re looking forward to seeing it become a much-loved destination in the town.”

The official Grand Opening of Søstrene Grene, Harrogate will be announced very soon.