THOMAS SABO signs exclusive framework agreement with ZetaDisplay for digital signage solutions

Full service digital signage solutions provider ZetaDisplay has won a new global contract with premium jewellery and watch brand THOMAS SABO. The exclusive framework agreement includes deployment and services for flagship stores, standalone boutiques, concessions and pop-ups around the world.

The digital signage rollout includes 70 flagship stores worldwide, each with their own unique design and store layout requirements, along with a further 20 installations planned for 2025. The digital signage installations will vary depending on the size and banding of the retail stores with the boutiques receiving high-resolution window displays, statement LED configurations and smaller display screens as part of the package.

The turnkey solutions will include integrated sound, provided by ZetaDisplay’s audio brand Liveqube, to create a harmonious interplay of sound and image. The multi-sensory experiences will contribute to strengthen the brand’s positioning, increase its visibility and enhance the customer experience as they venture into the world of THOMAS SABO The multi-sensory experiences will contribute to strengthen the brand’s positioning, increase its visibility and enhance the customer experience as they venture into the world of THOMAS SABO.

Content across its entire screen network will be scheduled and managed using ZetaDisplay’s proprietary Engage Software on Chip technology.

Under the THOMAS SABO parent name, the contract also extends to the portfolio of SABOTEUR, the new label for luxury and piercing jewellery.

Anders Olin, President and CEO of ZetaDisplay comments: “We are thrilled to be partnering with THOMAS SABO, a brand that embodies luxury and exquisite craftsmanship on a global scale. Our digital signage solutions will enhance their unique store environments by seamlessly blending technology with artistry. Through high-impact displays and immersive sensory experiences, we are excited to support THOMAS SABO in creating unforgettable shopping moments that align with their vision for the future of retail. “